Professional Sales
Multiple Certifications
Major, Minor or Concentration
Rize’s Professional Sales program is designed in collaboration with key members of the nationally recognized WKU Center for Professional Selling, one of only 20 Fully Certified Sales Programs in the United States. Students who complete this program will receive up to 4 different HubSpot certifications, including Sales Management Training and Sales Software. Join the growing consortium of innovative institutions that are offering this Professional Sales program to meet the growing demand in this field.
Professional Sales
Courses
Courses & Curriculum
Rize programs leverage the courses you already have
Our Partnerships Team works closely with you to create a customized program that integrates your existing courses. A potential Project Management major could look like:
Example courses from your institution
- Accounting/Finance
- Business Law
- Business Communication
- Marketing
- Business Management/Leadership
- Statistics
- Micro/Macroeconomics
Courses
from Rize
- Relationship-Driven Professional Sales
- Negotiation in Business & Sales
- Sales Leadership
- Advanced Relationship-Driven Professional Sales
Student Outcomes
Learning Outcomes
- Apply the principles of Relationship-Driven Selling to sales activities.
- Choose the correct approach to manage sales teams.
- Provide critical feedback about the selling practices of others.
Certifications
- Hubspot - Sales Software Certification
Covers how to effectively use HubSpot’s CRM and sales tools to manage contacts, deals, and tasks. Focuses on streamlining the sales process and improving productivity using HubSpot’s platform.
- Hubspot - Sales Management Training + Certification
Teaches sales leaders how to build, train, and manage a high-performing sales team. Covers hiring, coaching, goal setting, and data-driven management strategies using HubSpot tools.
- Hubspot - Inbound Sales Certification
Focuses on identifying, connecting with, and advising leads using an inbound sales approach. Includes strategies for aligning sales efforts with the modern buyer’s journey.
- Hubspot - Email Marketing
Covers how to create effective, engaging, and segmented email campaigns. Includes best practices for design, deliverability, automation, and performance analysis.
Skills
- Relationship-Driven Selling Techniques
- Negotiation Strategy and Execution
- Sales Leadership and Coaching
- Customer-Centric Communication and Listening
- Digital Marketing and Lead Generation
- Sales Pipeline and CRM Management
- Ethical Decision-Making in Sales
- Persuasive Presentation and Pitch Development
- Project-Based Sales Practice
- Business Strategy and Cross-Functional Collaboration
- Data-Informed Sales Planning
- Understanding Buyer Psychology and Behavior
Testimonials